So I checked my favorite blogs this morning, and 2 of my favorite bloggers, John Chow and "Shoemoney" have decided to have a little contest between themselves.

The contest is to see who can get the most new RSS subscribers in October. The winner will get bragging rights and a link on the other person’s blog. I respect both of these guys as expert marketers and already subscribe to both of their blogs.

John Chow came out swinging. While Shoemoney made a simple announcement on his blog about the contest, John Chow came out with a contest of his own to lure more new subscribers. The beautiful thing about a contest like this is that they both win as this is the type of viral marketing that will draw new readers to both of their sites. So this is as much a team effort as it is a competition between them. Thats your first lesson in marketing - anything to get your name out there.

This should be quite an interesting battle, and I look forward to watching the contest develop over the next month. We should see some great marketing from these guys.

Share This

This entry was posted on Monday, October 1st, 2007 at 8:36 am and is filed under Blogging. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.