Archive for SEO
About to launch new Affiliate Marketing Campaign
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Ok – one thing I am doing for 2008 is pushing into a more aggressive approach with Affiliate marketing. Up until now, I have mainly placed Affiliate ads on my sites and used my forum newsletters to further advertise related products.
For those of you who might not know, Affiliate marketing is similar to selling something on commission. You place the ad on your site and if someone buys a product after clicking the link on your site, you get a commission. Sometimes its a percentage, sometimes its a flat fee. It just depends on the advertiser. This can be highly profitable if you have a strong site and a related product.
I have also done some minimal advertising on Google Adwords. I puchase ads on certain keywords and those ads go to whats called a Landing Page. In online marketing a landing page is the page that appears when a potential customer clicks on an advertisement or a search-engine result link. The page will usually display content that is a logical extension of the advertisement or link, and that is optimized to feature specific keywords or phrases for indexing by search engines. Until now I have used this exclusively to advertise one product and on one keyword.
There was an ebook released recently with a target audience of people just like me (and many of you) and the book is FREE and called The Adwords Quality Guide – Free E-Book. It’s free, you might want to have a look.
My intention is to expand and become more aggressive with my online marketing. I intend to place ads on some pretty competitive, high traffic (and expensive) keywords and really try to push my overall revenue. My first goal is $5,000 a month in gross revenue from this method. The basic idea is simple. I place an ad on adwords and bring prople to a landing page where I try to sell them on a product or number of products wherby if they buy, I make a large enough commission per sale that ultimately I profit. The danger is that I pay more for advertising then I earn in commissions. The hope is that I earn more commissions then advertising costs me. With the numbers I am working with, there is a risk I could lose significantly, but it’s a gamble I am willing to take. Winners have to gamble to win. The key, is to only take calculated risks and adjust strategy quickly to minimize losses.
New Trojan hijacks Google Adsense Ads
Posted by: | CommentsRomanian-based security company, BitDefender, says it has detected a new Trojan that hijacks Google text adverts, replacing them with ads from a different provider.
Identified by BitDefender as Trojan.Qhost.WU, the malware modifies the infected computer’s Hosts file, which is a local storage for domain name and IP address mappings and is consulted before domain name servers.
The modified file contains a line redirecting the host ‘page2.googlesyndication.com’. This should point to an IP of a different address. This means the infected machine’s browser read ads from the server at a replacement address rather than at Google.
"This damages both users," says BitDefender virus analyst Attila-Mihaly Balazs, "because the advertisements and the linked sites may contain malicious code – a very likely situation, given that they are promoted using malware in the first place.
"The webmasters are also hit because the malware takes away viewers and possible advertising revenue from their websites."
BitDefender says its software can delete the Trojan.
-also-
US online ad revenues set new high at $5.2 billion
Online advertising is continuing its inexorable march with more than 25 per cent growth recorded in the US over the last 12 months. The report from the Interactive Advertising Bureau and PricewaterhouseCoopers , released this week, shows that internet advertising revenues exceeded $5.2 billion for the third quarter of 2007, representing "another historic high" for a quarter, and a $1.1 billion increase over the same period for 2006.